How to Create a Serene Coastal-Luxe Aesthetic

A coastal-luxe interior isn’t just about beach-inspired décor; it’s a refined approach to design that blends natural textures, soft hues, and elegant details to evoke a sense of serenity. This aesthetic draws inspiration from the coast without leaning into clichés, creating a sophisticated yet relaxing retreat. At Elm & Grey, we believe in curating interiors that feel effortless, timeless, and harmonious. Here’s how to bring the coastal-luxe look into your home.
1. A Soft, Natural Colour Palette
The foundation of coastal-luxe style is a calming colour scheme. Think soft neutrals, warm whites, sandy beiges, and oceanic blues that mimic the natural tones of the shore. The key is subtlety—avoid overly bright nautical hues and instead opt for muted, earthy tones like mocha mousse, driftwood grey, and seafoam green to create a sense of depth and sophistication.
2. Layered Natural Textures
Texture is essential in achieving a luxurious yet relaxed atmosphere. Incorporate linen, jute, woven rattan, weathered wood, and matte ceramics to bring organic depth to your space. Soft linen throws, a handwoven jute rug, or ceramic vases with imperfect textures can add a tactile quality that enhances the sense of comfort.
3. Elegant Coastal-Inspired Accents
Rather than overtly themed décor, choose subtle nods to the coast. A framed coral silhouette print, sculptural driftwood, or textured glassware can bring in the essence of the seaside without feeling too literal. Accessories with natural materials—such as stone candle holders, shell-inspired ceramics, or woven baskets—further reinforce the coastal aesthetic in a refined way.
4. Soft & Ambient Lighting
Lighting plays a crucial role in crafting a serene environment. Opt for warm, diffused lighting through fabric or rattan pendant lights, frosted glass lamps, and candlelight to create a soft, inviting glow. A statement lamp, like our Smoky Ombre Glass Table Lamp with a linen shade, introduces a unique, elevated touch while complementing the natural elements of coastal-luxe styling.
5. A Connection to Nature
Bringing the outdoors in is a key principle of biophilic design, which aligns beautifully with coastal-luxe interiors. Incorporate lush greenery, sculptural branches, or seasonal floral arrangements in organic vases. Whether it’s a faux olive tree, Aloe Plant, or fresh-cut flowers in a hand-blown glass vase, adding botanical elements enhances the airiness of the space.
6. Timeless, Sculptural Furniture
Coastal-luxe interiors balance relaxed forms with elegant shapes. Look for curved sofas or armchairs, sculptural coffee tables, and artisan-crafted furniture that feel timeless rather than trendy. Upholstery in soft bouclé, linen, or textured cotton adds a touch of understated luxury while maintaining a relaxed feel.
7. A Signature Scent for a Sensory Escape
Fragrance plays an often-overlooked role in shaping the ambiance of a space. Coastal-luxe interiors should feel as good as they look. Choose fresh, nature-inspired scents like our Orange Blossom & Juniper or Blackcurrant & Tuberose candles to create a calming, immersive experience that enhances the sense of serenity.
Bringing It All Together
The coastal-luxe aesthetic is all about balance—where breezy textures meet refined elegance, and natural elements create a sense of effortless beauty. Whether you're adding small touches like ceramic accents or reimagining an entire room with sculptural furniture and layered textiles, the goal is to create a home that feels serene, inviting, and beautifully curated.
At Elm & Grey, we offer a carefully curated collection of luxury home fragrances, elegant furniture, and timeless accessories to help bring this look to life. Explore our Coastal-Luxe Edit in-store or online and start transforming your space today.